Web3 Music Advisory Services

TokenTraxx offers a Web3 advisory service to businesses looking to utilise music as part of their current and future brand offering.

The founders and management of TokenTraxx have a range of experience relevant to brands looking to understand Web3 music to deliver competitive advantage and growth.


Web 3 Content

Business Strategy

Brand Strategy




On the music side, TommyD is an award-winning, multi-platinum music producer and DJ who has worked with Kanye West, JayZ, Beyonce, Kylie, Rita Ora and Noel Gallagher with over 60m units sold.

Miles Leonard

Miles Leonard is ex-Chairman of Parlophone, Warner Music. He oversaw the careers of Coldplay, Kylie, Gorillaz and others.

Jason Lamont

Jason Lamont is a former VP of Warner Music Group, covers Web3 content, NFT campaign strategy, and is a production expert for film, music, and fashion brands.

Tim Gentry

Tim Gentry is the former Global Revenue Director of The Guardian and MD EMEA Videology, whose expertise oversaw hundreds of $m in revenue

Chris Ware

Chris Ware is a marketing and strategic visionary who has devised comms plans for some of the world’s most famous brands. He launched Apple’s iPhone into the UK, ran the media accounts for TikTok and Unilever across Europe, and was the Global lead for the Audi luxury automotive brand.

Between them, they know how to connect brands with music that most importantly, delivers for audiences.

We offer 2 main advisory services:

Education for brand teams on Web3

covering blockchains, cryptocurrencies, NFTs, and the metaverse with a specific focus on music. We cover what is possible now and predict what may be possible in the future.

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Bespoke brand strategy in Web3 music

Does your brand have a music strategy? Is it relevant for today and tomorrow? We develop a music activation (online and offline) for your brand that delivers scale and connectivity fit for purpose for the next 5 years.

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If you are a business or brand looking to understand Web3 music please do not hesitate to reach out via email to Chris.

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